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Let’s Get Real About Concept Art

It is a fact that many people are not able to visualise a scene for a movie, TELEVISION commercial, training video, sales video, or other type of film merely from looking over the script or a text. Being a concept artist is not easy, some will run out of ideas but a born artist will never be shorthanded in ideas.

Present those exact same people with a photo or picture of some sort and they will comprehend the concept immediately. The old saying is that “a picture tells a thousand words” and for many people that is true. Try, for instance to describe the charm of a Red Admiral butterfly to somebody in words without a picture. Unless your name is actually Charles Dickens, William Shakespeare, or Colleen McCullough, you may discover it extremely difficult attempting to make clear to them precisely what it looks like. In truth, you might have a tough time attempting to visualise it for yourself as you attempt to explain it.

Nevertheless, present those very same individuals with a photograph or a painting of a Red Admiral and they will get the message instantly.

The Same With A Film Script

It is precisely the exact same with a film script or a book that you desire to develop into a film. It can be very challenging to discuss to someone how terrific your TVC or video is going to be when you just have words to explain it. In many circumstances, they literally cannot “see” it.

What you require is a way of creating an image showing your concept in a manner in which it can instantly be understood by the individual or individuals to whom you are displaying it.

Enter the freelance storyboard artist. A storyboard artist is somebody who has the capability to visualise the principle of a script or other piece of text and turn it into an image or series of images so that it can easily be understood. To puts it simply, he (or she) can see a photo in his mind’s eye and after that draw it so that anyone can understand exactly what is going on in a scene.

An Additional Step

Some individuals believe that having actually a storyboard developed prior to starting production of a movie or TVC is just an additional action which adds greater expense to the total budget plan and actually isn’t really a requirement. However, this is far from the reality. Certainly, utilizing a freelance storyboard artist adds a little additional expense, but the time and expense savings later on can far outweigh this.

Your storyboard will reveal each shot of the movie or video in the appropriate order and will have notes specifying exactly what is going on in the shot and describing any script that is being utilized in the scene. This makes it extremely easy to explain to your potential customer, your team, or certainly anybody else, how the video will proceed and what it is everything about. A lot of stakeholders discover it very hard to visualise something from a script, but your storyboard shows them exactly how the video will play out.

It Will Help Considerably When It Comes To Production

Your storyboard will likewise help significantly when it concerns production. In effect you have developed a prepare for shooting your film or video which consists of all of the numerous shots, the order where they take place, and how the script will connect with them. It enables you to consider your coverage– the numerous camera angles that you will use– and it also makes sure that you do not mistakenly leave any scenes out and need to go back to movie them later: that of itself could save a significant amount of cash if you are recording on place. It will likewise save you time invested in modifications later if you do not have a storyboard and something does not rather exercise the manner in which you prepared.

Some individuals will inform you that you can produce a storyboard by yourself, however it is a lot simpler said than done, specifically if you are not great at drawing. It’s true that you do not require to be a Picasso given that a bad drawing is much better than no illustration, however you have to portray each shot as properly as possible. You likewise need to add the script underneath each drawing with notes about what is going on in that specific shot.

Numerous people merely do not have the skills to produce their own storyboard, so it is far better to employ the services of a freelance storyboard artist such as Dean Mortensen who can visualise exactly what it is that you wish to say and after that draw the shots precisely for you.

Producing Storyboards For 30 Years

Dean Mortensen has actually been an art director of an advertising firm for 30 years, and has been producing storyboards for all 30 of them. He has actually now left the marketing business as a full time art director and is working out on his own as a freelance storyboard artist. He has the distinct ability to look at your script or text then create a storyboard revealing each shot exactly as it need to look, together with the accompanying notes and script. What’s more, due to the fact that he has been developing storyboards for many years he can produce them very rapidly when there are time restraints.

Dean has actually produced storyboards for the likes of Revlon, Y & R Group, Avis, Foxtel, Cuddly, Emirates, NSW Transport Maritime, Colgate, Tabcorp, visitnsw.com, BWM, and many more. He has actually operated in various markets including alcohol, FMCG, tourist, telecoms, retail services, home entertainment, automobile, and sport, among numerous others. He has likewise won prestigious awards including Gold & Bronze Cannes Lions, London International, D & AD, One Show, and New York Festivals.

Dean is fully setup to be assigned freelance jobs from Australia clients, and international jobs with ease. Thanks duly to Dropbox and the internet, he is able to work remotely and supply his same standard of quality and accuracy, as if he were just in the next cubicle in the next room.

Dean’s storyboards can be produced in different designs such as fast line basic, graphic pencil, line and a splash of colour, or exactly what he calls line and the entire caboodle.

So now you understand why you should have a storyboard created and why you need to utilize a freelance storyboard artist in order to acquire the very best results. You can call Dean at +61-432564690 or email him at [email protected].